Mit navn er Nicklas Alejandro.
Jeg er design lead og senior digital designer. Med andre ord digital kreativ. Jeg befinder mig hovedsageligt i krydsfeltet mellem design, ux og art direction og opererer både strategisk og på pixel niveau.

I en design proces stræber jeg efter,
at designe til mennesker og deres emotionelle dybde fremfor brugere.
De mest succesfulde løsninger skabes, efter min mening, ud fra den tilgang.

Jeg har +12 års erfaring og ekspertise fra store spillere på markedet og har løst opgaver for varierende kundetyper- og behov, både store og små.

Jeg har erfaring i at lede og opbygge design teams, samt undervise og agere mentor.
Jeg underviser gerne i digital design og design processer.

Ekspertise

Website Design / Apps / UI / Design System

Branding / Identitet / Logo / Brand Guidelines / CVI

UX / Wireframes / Prototyping / Interaktionsdesign / IA

Grafisk design / Illustration / Print & Editorial

Storyboarding / Animation / Micro Interaction

Art Direction / Storytelling / Konceptudvikling

Konverteringsoptimering / Usability

Jeg har designet løsninger for

Google, Salling Group, Arla, Vestas, Ørsted, TDC, Grundfos, Jysk, Aura, Molslinjen, Real Dania, Tulip, Danish Crown, Velfac, eBay, BilBasen, DBA, Waoo, føtex, Bilka, Knauf, OK, Bestseller, Pressalit, Dansk Autohjælp, SOS International, Royal Greenland, BKI, Harboe, Dovista, Krifa, BoConcept, Stofa, Danish Agro, VVS Mester, Skagen Food, Midttrafik, Tekniq Arbejdsgiverne, Aarhus 2017, ARoS, Kilroy, Smukfest, Fårup Sommerland, Coop, MyHome, Ivarsson, Scandlines, Hilto Foods, Bog & Idé, Lysmesteren, Small Danish Hotels, Møblér, Punkt1, Ree Park, Benns Rejser, Delacour, Det Nordjyske Mediehus, Danske Regioner, Danmarks Naturfredningsforening, Sinding & Co. Checkpoint Travel, Aarhus Vand

Inspirationskilder

Naturen

Kunst

Arkitektur

Tekstur

Musik

Film

Experience

Motion Tactic

Web Designer
Nov. 2020 – Present

Design digital experiences to help high growth Saas companies achieve their goals through creative strategy and technology

Create, re-think, and re-work client visual identities to position them as creative leaders in their field of expertise

Solve UX problems through thoughtful, empathetic problem solving

Design intuitive and purposeful UX/UI experiences to support client goals and objectives

Fervor Creative

Graphic Designer
Oct. 2018 – Nov. 2020

Design logos, brand guidelines, presentations and websites

Spearhead design and execution of front-end website designs that include initial site plans, wireframes, and prototypes

Collaborate with developers to create seamless UX/UI experiences and launch functional websites for both small and large companies

Support clients in on-going design and development of branded print and digital collateral as well as website maintenance beyond launch

Design and produce unique social media content

Work with Directors to clarify project objectives and become subject-matter experts for our clients in a variety of industries (ex: commercial real estate, healthcare and education)

Research current design trends to push the boundaries of branding while also maintaining consistency across multiple customer touch points

Creative Lisence
International

Graphic Designer
Sept. 2014 – April 2018

Worked closely with Creative Director to understand client needs and design appropriate environmental graphics for both decorative and wayfinding purposes in three different home design showrooms

Utilized knowledge of ratios and conversion methods to create specification decks with elevation layouts used to construct and install environmental graphics for five different large scale projects

Maintained and organized project files to enhance team’s productivity and work flow throughout the design and production process

Joybyte

Graphic Design Intern
June 2017 – Sept. 2017

Designed digital marketing campaigns for more than 10 direct-to-consumer small businesses that boosted customer engagement and brand affinity

Designed 10+ logos and corresponding brand guidelines

Collaborated with colleagues to create highly efficient work systems and continuously improve our knowledge and skills in the latest design software

The Enterprise Marketing Hub

Arizona State University
Graphic Designer
Sept. 2014 – Jan. 2017

Collaborated with Creative Director on high profile marketing campaigns that gained national exposure and increased enrollment in several national ranking programs

On-boarded two new student designers to facilitate their understanding of best practices, brand standards, and support their acclimation into the Hub work culture